SilverBack Xtreme commissioned me to take some new product shots for their website. The brief was “Make the products look sick” – a vague brief, but exciting because it gave me free rein to be creative.
I did several different set ups of each product to give SBX a range of photos to use on their social media. For the website, I wanted the product shots to have a real wow factor, so I backlit the products with coloured gels and used smoke cans.
SBX make a range of cleaning products tailored for Motocross, Enduro and Downhill MTB racing. Their branding is really cool and edgy – Think monster energy and extreme sports.